MMF NZ announce Direct to Fan Seminar in Christchurch
/The NZ Music Managers Forum have announced a vital seminar for their Christchurch members about Direct to Fan Marketing and Promotion, on Tuesday 27th March from 6pm to 8pm.
Guest speaker Jessie Scoullar is founding director of Wicksteed Works, a London-based consultancy empowering musicians to maximise their potential through connection, communication and coordination of kick-ass direct-to-fan marketing and retail campaigns.
Wicksteed Works clients past and present include Laura Marling, Bic Runga, Mumford & Sons, Delaney Davidson, Paul Kalkbrenner, Elvis Costello, Noel Gallagher's High Flying Birds, Eurovision, Eagle Rock, Neil Finn, Little Boots and Paul McCartney.
Jessie has spoken at many international conferences including The Great Escape (UK), Indie Con (USA), Fast Forward (Holland), Primavera (Spain)
During the seminar Jessie will be:
identifying artist values as the basis for communications planning
a tour through the basics of direct-to-fan strategy
analyse product strategy
look at different fan funding models
Don’t miss this essential seminar! MMF members only – rsvp to lorraine.owen@mmf.co.nz or to find out how to join the NZ Music Managers Forum
Direct to Fan Seminar – Christchurch
Date: Tuesday 27th March
Time: 6pm – 8pm
RSVP: lorraine.owen@mmf.co.nz MMF Members only