From Justin Bieber to Shawn Mendes, cover songs have helped spark the careers of many great artists. Now, MTV International is announcing a competition to find amazingly talented fans by asking them to cover great songs and then spotlighting their talent to audiences around the world. Introducing: MTV Cover of the Month.
The MTV Cover Of The Month competition calls on fans across 120+ international markets to cover a specific song each month, with the opportunity to highlight their talent on MTV. The fan who claims the title of winner of the year, selected by a panel of MTV International judges, will get their own music video produced with and promoted by MTV, which will be rotated across the network’s worldwide music hours. The campaign’s inaugural submissions call kicks off with Mike Posner inviting fans to submit covers for his Video Music Award-nominated hit, ‘I Took a Pill in Ibiza.'
"I’m all about anything that supports creativity and self-expression,” said Mike Posner. “So to kick off Cover of the Month, I challenge you all to submit your cover of ‘I Took a Pill in Ibiza’ and I’ll pick my favorite, announce it on MTV myself. Can’t wait to see your takes on it."
To submit for Cover Of The Month, fans must cover the chosen song of the month, upload it to YouTube, then submit to coverofthemonth.MTV.com for a chance to be part of MTV’s core channel DNA over the next year. Highlighted covers will be regularly sprinkled throughout MTV’s international programming and commercial breaks. Each monthly winner will receive a trophy, recurring on-air spot that month, potential shout-out from the original artist of that month’s challenge, and will be featured broadly across MTV’s international social platforms and websites.
“We’re thrilled to offer our audience the platform to showcase their musical talent,” said Bruce Gillmer, executive vice president of talent and music programming for MTV International. “Cover of the Month drives the unique connection between fans and MTV’s core artists. It fits in perfectly with our wide array of unique music properties.”
“As part of our international rebrand, we opened up the channel to our audience and brought them on-air with #MTVbump. Cover of the Month continues that spirit as we spotlight and celebrate our audience’s incredible talent in a way only MTV can,” said Kerry Taylor, SVP of MTV International.
In 2015, MTV International rebranded, taking on a new look and feel while evolving from “I want my MTV” to “I am my MTV.” As part of this, the network partnered with B-Reel Creative to launch #MTVbump, allowing fans social media videos on Instagram or Vines shared on Twitter to be on-air in as little as two hours. On average, MTV International spotlights its audience on-air more than 8,000 times a week with #MTVbump. In November 2015, the network unveiled the limited-time initiative, MTV Canvas, which was created with To.Be and acted as an online sticker book, giving the audience freedom to create and play with the brand, making their own visual art with music, backdrops and more. Additionally, MTV International continues to celebrate visual culture by spotlighting experimental video art, music and storytelling from emerging artists around the world with Art Breaks.
For more on MTV’s Cover of the Month competition, including the Official Rules of the competition, go to coverofthemonth.MTV.com.
After making its way to New Zealand earlier this year for the very first time, MTV Unplugged is back with a new instalment of its groundbreaking Grammy and Emmy award-winning MTV Unplugged franchise, featuring multi-platinum, award-winning singer/songwriter and 2017 Video Music Awards nominee and performer, Shawn Mendes.
Kendrick Lamar’s 'Humble' video came out on top with six Moon People, including “Video of the Year” at the 2017 “MTV VMAs,” which aired live from the “Fabulous” forum in Inglewood, California, hosted by Katy Perry.
MTV have announced the nominations for the 2017 MTV Video Music Awards exclusively on Instagram Live, with Kendrick Lamar leading the pack with a total of eight nominations for his video “HUMBLE.”Katy Perry and The Weeknd are tied for five nominations each. Lorde is nominated for "Artist Of The Year".
More than 25 years after forever changing the face of music with the creation of its groundbreaking Grammy and Emmy award-winning Unplugged franchise, MTV today announce that Unplugged is making its way to New Zealand, for the very first time, for one unfiltered and unforgettable evening with MAALA on July 12.
MTV has announced the categories and nominees for the first-ever 2017 MTV Movie & TV Awards, celebrating the actors, stories and moments that defined pop culture in the past year. Fans can begin voting immediately at MTV.com.
Over a 10-week period, 10 Kiwi and Aussie emerging artists went head-to-head competing for the hotly-contested MTV Brand New 2016 title. MTV has announced singer/songwriter, EMMI, as this year’s winner of MTV Brand New for New Zealand and Australia, with just under 60,000 votes.
The Soundsplash Festival is returning to Raglan in January 2018. Local reggae favourites Katchafire are returning to feature on the bill. We sent a few questions over to lead vocalist Logan Bell ahead of the festival.
Following 2015’s Kitty, Daisy & Lewis'The Third', the sibling trio are back stronger than ever, harnessing their ability to create pop-infused soul, blues, rock n roll and a large mix of genres to perfection, in the shape of their fourth studio album, Superscope.
Kylie Price has just released her new album Bones. Last week she appeared on theNZ Entertainment Podcast, where she sang a new song I Dont Want To Go off the album while talking shop about her dream gig to play with Ed Sheeran and her Philipino roots.
Last week I caught up withPeter Hook ahead of returning down under for Australasian leg of the Joy Division and New Order Substance tour. We had a great chat about the spirit of punk, what it takes to write a book and why shows like the X-factor are so unhealthy…
Long established as one of New Zealand’s finest acts, South Pacific reggae-soul legends, The Black Seeds are set to tour the country in September, following the release of their long awaited 6th studio album Fabric, (out today - Friday September 8th).
Jacqueline Nalpant is a Booking Agent for the Paradigm Talent Agency, and is heading to New Zealand early next month where she'll be one of the speakers for the Going Global Music Summit (Friday 1st & Saturday 2nd September at Roundhead Studios, Auckland).
Since making her musical debut with her song Drift early last year, fast attracting a solid fan base and over 1 million plays across Spotify and Soundcloud in just a few months, Madeline North, better known by her musical moniker So Below, has once again blessed us with a moodier, masterful electro-pop banger, titled Ruin.
Since forming in 1998, the Antwerp, Belgium based trio Triggerfinger have long become a mainstay on the rock scene, building a solid reputation across Europe, the US, Canada and beyond, as one of the hardest-driving and sharpest dressing bands around.
Popular metalcore group Northlane are on their way to New Zealand. The Sydney band are touring North America taking in countries like Chile and Mexico as they head our way down-under next month to play Wellington’s San Fran then Auckland at the iconic Kings Arms.
Returning to New Zealand for the first time in three years, Australian metalcore band In Hearts Wake are on their way to our shores next month for a quick run of shows supporting their label cohorts Northlane.
Courtney Marie Andrews has landed in New Zealand, and set to play two concerts this week with Joe Pug - tonight at San Fran in Wellington (Wed July 19) and tomorrow night at The Tuning Fork in Auckland (Thu July 20).
Auckland two-piece Skinny Hobos, Alex Elvis and Texas Holdom, are heading on a 5 date New Zealand tour with headliners Decades, Bakers Eddy and Dead Favours. Kicking off tonight in Hamilton (July 14), the tour will also take them to Auckland, Wellington, Christchurch and finishes up in Dunedin.
Have you ever considered sharing your most personal experiences with the entire world? Well come this Friday 14th July, that’s what Emma Cameron, the rocking front-woman of kiwi band Decades is about to do, when they release their long-awaited full length debut album, The Truth And Other People, so we sat down with the cheerful front woman to discover just what truth this album reveals..
Whilst Sonny Landreth is a well known slide-guitar master, zydeco enthusiast and phenomenal blues legend, what you may not know about him, is that he is one of the nicest gentlemen in the entire universe.
He was always the boy next door type energy, that type of person you just always wanted to be around. From day one, Shay Taylor has always been one to break the mold and live life in such a vibrant and contagious manner, that no matter who he spoke to, they walked away feeling great!
One month on from the release of their third album [Wade Waist Deep], American rock band Thomas Wynn & The Believers are back on the road, breaking beyond the southern rock scene with complex, pulsing rhythms and breathtaking harmonies.
Due to significant weekend rainfall, and the forecast of more rain over the next 72 hours, Coffs Harbour City Council, Frontier Touring, John Logan Entertainment and Midnight Oil management have met and reviewed the site for Midnight Oil’s show on Thursday 19 October.
After their 2012 Mercury Prize-nominated debut and 2015’s Top 20 follow-up Born Under Saturn, musical adventurers Django Django are back for 2017, exploring new sounds with their brand new album Marble Skies
After stunning, sold-out concerts across the US, legendary Led Zep drummer Bonzo's greatest legacy - his son Jason - brings his critically acclaimed concert, Jason Bonham's Led Zeppelin Experience, to New Zealand for just two performances.
Playing their breakthrough debut self-titled album in its entirety, pop rock sensations We The Kings will return to New Zealand and Australia to celebrate the 10 year anniversary of their breakthrough self-titled debut album.